Video: a tool for Increasing referral flow | BNI

Finding potential clients can be significantly more effective when supported by data analysis.

This new video demonstrates how the PLY Insights analytics tool can help users identify potential clients more efficiently and generate more referrals.

A practical example is provided, showing how to quickly select potential clients using the following criteria:

• industry;
• revenue;
• number of employees;
• profitability;
• region.

The resulting list of companies can be exported to Excel and used in day-to-day sales and networking activities.

The video also introduces the BNI Lithuania and BNI Latvia company analytics reports, which help identify potential clients, business partners, and the most suitable BNI chapters for expanding professional networks.